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About Me

My name is Kaelyn Dorman and I am a Bachelor of Arts in Digital Media Studies graduate from Vancouver Island University. 

My earliest experience in digital media came from live tweeting episodes of a TV show. Then later, Canucks games. When I realized that someone does this, among other things, for a living, I knew I wanted to get into digital media. 

When I am not creating, I enjoy playing sports (particualry, ice hockey and lacrosse), going on hikes with family or friends, or listening to Taylor Swift's latest album. 

What I Do

Social Media
Videography and Editing
Graphics
 
Photography

Skills

Organized
Creative
Active Listener
Adobe Suite (Photoshop, Lightroom, InDesign, Adobe Spark)
Basic HTML, WordPress, and Wix. 
Microsoft Office (Word, Excel, Powerpoint)

Experience

Oceanside Generals Junior B. Hockey Team (2020 - Present)

Social Media + Marketing Consultant
  • Managing the team's social media (Facebook, Twitter, and Instagram).
  • Creating marketing graphics to be posted to the team’s social media pages for in-game updates, promotional items and events, and news (Facebook, Twitter, Instagram).

Flip Flop Shops Nanaimo (2016 - Present)

Manager
  • Store Marketing: 
    • Collaborating with Pattison Media to create radio advertising and digital advertising for the store. 
    • Seeking out best avenues for attracting our target demographics and ensuring marketing is current (seasonally and otherwise). While also making sure that the content meets the standards and values of our store. 
    • Social media posts for the store’s Facebook and Instagram page. Including: Self-designed graphics, product photography, connecting and assisting customers who reach out to us via Facebook and Instagram. 
  • Managerial duties included:
    • Connecting with brand representatives on behalf of our owner and store. 
    • Ensuring day-to-day operations of the store are met and a staff of five employees.

Nanaimo Islanders Female Hockey Association (2022 - Present)

Volunteer Board Director - Communications
  • Maintaining league Social Media accounts and league website.
    • Web Designer - League Website
    • Graphic Design - Social Media
  • Working with the league President and other board directors in communicating events and important dates happening within our league.
  • Assisting in planning and execution of annual league tournament
  • Other duties as needed and/or assigned

Nanaimo Buccaneers Junior B. Hockey Team (2014 - 2016)

Volunteer
  • Assisting the team owners with game day duties where needed.
    • Including, but not limited to: selling 50/50 tickets, ticket sales at the door, and selling merchandise. 

References Available Upon Request

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